Holding good ideas up to the light
Editor’s note: For several years, the name Border Crossers didn’t feel like the right fit. The organization had grown well beyond its original mission to support youth in “crossing borders” with one another in service of dismantling racism to—for nearly a decade now—supporting …
[Read more...] about Rebranding with Center for Racial Justice in Education
Recently, Lightbox Collaborators Phuong Ly and Holly Minch worked with Educators for Fair Consideration on a branding process that culminated in the creation of a new name. In July, Immigrants Rising was born, invoking both the hope and determination of America’s undocumented …
[Read more...] about What’s in a Name? Branding Insights from Immigrants Rising
It’s been a complicated Pride month, to say the least. The LGBTQ community has achieved hard-fought victories: the right to serve openly in the military, marriage equality, and the designation of the Stonewall Inn as America’s first-ever LGBT national monument. We have much to …
[Read more...] about Work We’re Proud Of: Transgender Law Center
At Mission Minded we often refer to ourselves as “branding geeks.” Most of us read branding books for fun—like on the weekends or at the beach, when others would choose to read a juicy novel instead. See what I mean? You can apply the many benefits of branding to help your …
LightBox Collaborative is hosting a series of skills-building workshops at CompassPoint to shed light on communications topics for nonprofits throughout the Bay Area. Our next session, …
